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Sun Damage: UV Protection Isn't 100%
anti-agingJun 30, 2026
Sun Damage: UV Protection Isn't 100%

In dermatology, the most important conversations are not about fear—they are about clarity. A recent Medscape commentary by Misty Eleryan, MD (double board-certified dermatologist, Mohs surgeon, an...

Formulations Developed To Perform On Real Skin
ablative laserJun 17, 2026
Formulations Developed To Perform On Real Skin

Gary Williams’ recent The Sensitive Skin Standard article published on LinkedIn underscores a familiar industry pattern: consumers have been trained to recognize ingredients, often mistaking that r...

Big News in Sun Protection: The U.S. May Soon Approve a New, Advanced Sunscreen Ingredient!
ablative laserDec 13, 2025
Big News in Sun Protection: The U.S. May Soon Approve a New, Advanced Sunscreen Ingredient!

At Dr. Baron Shop, we’re passionate about bringing you the best in skin health and sun protection. As a dermatologist and skin cancer surgeon, I see firsthand the impact of sun damage and the impor...

What Does SPF 100 Mean? Actually, not at all what you think.
anti-agingJul 14, 2024
What Does SPF 100 Mean? Actually, not at all what you think.

If you’ve ever stood in the sunscreen aisle, you’ve probably seen bottles boasting SPF 50, 70, even 100. It’s tempting to think that higher is always better. But as a dermatologist and skin cancer ...

May is Skin Cancer Awareness Month: The Power of Jennifer Baron, M.D. Skin Care Products and Sun Protection
antioxidantsMay 11, 2024
May is Skin Cancer Awareness Month: The Power of Jennifer Baron, M.D. Skin Care Products and Sun Protection

May is Skin Cancer Awareness Month!  It is a time dedicated to raising awareness about the importance of healthy skin care habits, the dangers of skin cancer, and the benefits of using high-qualit...